Instagram is another visual-based social platform. … In 2020, more than 2.113 million Singaporeans are on Instagram, which is 34.4% of the country’s population. Additionally, 40.2% of Instagram users are aged between 25 and 34.
Do people in Singapore use Instagram?
The number of Instagram users in Singapore amounted to about 2.5 million as of January 2021. In 2019, a total of over 988 million users were active on the social media platform Instagram.
What social media do Singaporeans use?
In this case the general number of social media users amounted over 4.7 million people, reaching over 74 percent of the population. While YouTube and WhatsApp are still the most popular social media channels in Singapore, it seems like Facebook is currently losing their younger users.
What is the most popular social media platform in Singapore?
WhatsApp is the leading social messaging platform in Singapore, followed by Facebook Messenger, WeChat, Skype, and LINE. WhatsApp is the most used social media apps in Singapore since 4 million people in the country are using it to receive government updates.
How many Singaporeans use social media?
Number of social network users in Singapore from 2017 to 2025 (in millions)
| Characteristic | Number of users in millions |
|---|---|
| 2020* | 4.82 |
| 2019 | 4.74 |
| 2018 | 4.66 |
| 2017 | 4.57 |
What do Singaporeans spend most?
For instance, the top three categories where households spend the most money are housing, transportation and food serving services.
Who uses Instagram Singapore?
There were 2 069 000 Instagram users in Singapore in January 2020, which accounted for 33.9% of its entire population. The majority of them were women – 55.3%. People aged 25 to 34 were the largest user group (830 000).
Is TikTok in Singapore?
TikTok has global offices including Los Angeles, New York, London, Paris, Berlin, Dubai, Mumbai, Singapore, Jakarta, Seoul, and Tokyo.
Who uses Facebook the most in Singapore?
There were 4 529 000 Facebook users in Singapore, which accounted for 75.5% of its entire population. The majority of them were men (51.2%). The highest difference between men and women occurs within people aged 25 to 34, where men lead by 90 000. People aged 25 to 34 were the largest user group.
What do Singaporeans use facebook for?
Four key trends about Singaporeans on Facebook. Singaporeans on Facebook are staying connected more than ever, according to a new TNS study conducted in Feb 2015. They also spend more time shopping online, social networking and communicating via email and instant messaging than the global average.
How long do people spend on social media in Singapore?
Daily time spent using online media in Singapore 2020 by activity. In the third quarter of 2020, the average daily time spent using the internet by respondents was around 8.07 hours in Singapore. In comparison, they spent around 2.17 hours on social media every day.
Is YouTube popular in Singapore?
Forty-five per cent of Singaporean Internet users prefer YouTube to regular TV. … Commenting on the findings, Jenny Powell, Director, Kantar TNS said, “With more than 4 million Singaporeans on YouTube every month, YouTube is the top destination for online video content in Singapore.
Is WeChat popular in Singapore?
WeChat is a popular messaging app that does pretty much anything you need- Think Facebook messenger on steroids. … With 938 million monthly active users globally and 2.5 million users in Singapore, WeChat marketing is crucial is any inbound marketing campaigns.
Which social media app is most used?
| Characteristic | Number of active users in millions |
|---|---|
| 2,797 | |
| YouTube | 2,291 |
| 2,000 | |
| Facebook Messenger* | 1,300 |
How many people have access to Internet in Singapore?
As of December 2020, Singapore had the third highest rate of internet penetration within the Southeast Asian region. Out of the total population in Singapore approximately 4.8 million were internet users.
How much time do Singaporeans spend on their phone?
According to a 2017 research report by consultancy Ernst & Young, Singaporeans spend an average of 3 hours and 12 minutes on their mobile phones every day. The report also found that nearly 80 percent of the 1,000 respondents check their phones before and after sleeping.